Why do you think closed wheels would convey modernity?xpensive wrote: Giving F1 covered wheels would be more of granting the whole thing a modern image
In my view what michelin stands to gain is simply publicity/market. Put it like this, if they go 18", the next day after the first race i'll get to the office and the same bloke who knows nothing about F1 but that approached me and said "hey did you know Schumi is making a comeback" will also tell me "hey did you see those 18" tyres on yesterday's race? it's because michelin is back you know?"Jersey Tom wrote:I don't see the need to go to 18", nor do I understand what it would gain for Michelin.
Going from 13"to 18" will make it an 'in your face, you can't ignore' type of change. Otherwise most people wouldn't know there was a manufacturer change. Heck most guys in my car mechanics school think F1 uses v10s. If michelin is to move in, they want everyone to know there's a new kid in town, or that some old kid returned to town, whatever. Plus there's the value of novelty for the sake of novelty.
Throw into the mix a nice market speech saying the tyres are more modern, efficient, road relevant, green, etc. and everyone will think michelin just came in and showed bridgestone how it's done in the 21st century. They may even consider keeping the green colored stripe on options just for the cool, modern and high techy looks.