Not sure I totally agree with the comment - with all respect, of course.
Seems to me that Ferrari, much as they did in late 90's, have put reliability first, with the understanding that the car first on the grid in Melbourne might just as easily break down and then it's all for nought. I remember 1999 (I think it was) - McLaren had the faster car but broke down in Australia and Ferrari scored a 1-2.
So I think Ferrari's approach was to use a very vanilla car in the first two tests and they have been working on understanding a baseline car that will make it the full race distance. They've obviously not been able to fully test that (most likely the 'other thing' Raikkonen mentioned not being able to do because of the telematry issues was the race distance) so they are undoubtedly behind the Merc in that regard, but I very much doubt they ever had any intention of running a quali sim regardless of issues - it just wasn't part of their programme.
They've also, seemingly, taken the decision that there's more value to be had in running the filming day now; rather than a shakedown that other teams used the day for, for Ferrari this day could be used to get a preliminary look at some of the new aero parts, now that they're confident the car will run reasonably smoothly all day.
So I'd suggest their typically cautious methodology is not without merit in this instance; I would still be surprised if they put it on pole in Australia - mainly because it's been so long since they did that on pure, dry performance - but I don't think we've been shown anything on which to base their low fuel pace so far, so we really have no informed idea.
Also, on that (trying to bring this long post to a close), I noted from the BBC site that Alonso's fastest lap was set on used softs. That and the several times Ferrari drivers set good sectors only to pit or back off, gives me the impression that there is something conscious to them not showing their pace (which is not necessarily to say they are competitive, just that they seem to not want to show where they are yet).