Williams reveal winning Gulf livery for three flyaway rounds in F1 2023
Following a hard-fought fan vote, Williams have revealed the winning F1 Gulf-themed livery which the team will run at the Singapore, Japanese and Qatar Grands Prix later this year.
Williams organized a Fan Livery Vote that offered fans worldwide the opportunity to select their favourite livery design from a line-up of four themes: Heritage, Bolder than Bold, Visionary, and Contemporary. An enormous 180,000 votes were cast across the closely fought three rounds with the ‘Bolder than Bold’ design receiving the highest number of votes.
It means that the Bolder than Bold colour scheme will be showcased on the FW45’s of Alex Albon and Logan Sargeant at the Singapore, Japan and Qatar Grands Prix this year.
The journey began in May with a knockout system that pitted the ‘Bolder than Bold’ design against the ‘Contemporary’ theme in round 1. Round 2 saw the classic ‘Heritage’ design triumph over the ‘Visionary’ concept, securing a place in the ultimate showdown against ‘Bolder than Bold’. Fans across the globe participated in the final vote, with the winning Gulf livery emerged as ‘Bolder than Bold’, closely beating ‘Heritage’ by securing 51.9% of the votes.
All the angles of the #GulfFanLivery 👀#WeAreWilliams #GulfxWilliams @GulfOilIntl pic.twitter.com/ooO2dnWMN5
— Williams Racing (@WilliamsRacing) July 11, 2023
Before making its thrilling debut later this season, the winning livery will be showcased at the renowned Goodwood Festival of Speed. From 13-16 July 2023, the Williams Racing stand at Goodwood will proudly exhibit the FW45 show car adorned in ‘Bolder than Bold’, granting fans and motorsport enthusiasts an up-close encounter.
"The fan-centric journey will continue as Gulf and Williams Racing will unveil exclusive behind-the-scenes content, showcasing the craftsmanship that will bring the design to life. Prepare for an unforgettable experience as ‘Bolder than Bold’ roars to life under the night lights of Singapore and beyond.
Team Principal James Vowles commented: "This competition was an incredible opportunity for our fans to actively engage and shape the visual identity of our team. The winning design encapsulates the essence of the Gulf and Williams Racing partnership, reflecting on the past but building on our future. This livery will create a defining moment when it takes to the track later in the season.”
Gulf Oil CEO Mike Jones added: “We are extremely proud of our partnership with Williams Racing and this livery is marking an iconic moment in motorsport history.
"The campaign has been a huge success and sparked excitement for both Gulf and Williams fans alike. Providing the fans with the power to control this competition has hugely influenced the results. Gulf’s iconic colours have created four incredible liveries with one standout winner chosen by the fans, Bolder than Bold, which will now be inscribed into Gulf’s rich motorsport history.”