RB show off one-off sparkling livery for Las Vegas Grand Prix
For this weekend's Las Vegas Grand Prix, the Visa Cash App RB outfit has unveiled a stunning, one-of-a-kind glitter-inspired livery that "brings the glitz and glamour of Las Vegas to the racetrack."
The one-off livery features a vibrant blue and green gradient with a dazzling glitter overlay, with the team claiming that the new look intends to "capture the essence of Las Vegas' iconic bright lights and nightlife."
In addition, the glitter-inspired colour scheme will also decorate the team’s garage, with drivers Yuki Tsunoda and Liam Lawson donning custom racing suits and team apparel.
Fans attending the event can catch a glimpse of the glittering livery up close at Topgolf Las Vegas, where it will be displayed on the driving range throughout the weekend.
Commenting on the one-off colour scheme, RB's CEO Peter Bayer said: "It wouldn't be Las Vegas without a touch of glitter, and as the home of glitz, it only felt right to bring this livery to the Las Vegas race. It holds a special place in the team's history as it's where we launched VCARB earlier this year.
"Since then, creative collaboration with our partners has led to outstanding liveries beyond the norm, allowing us to disrupt the way we do things in Formula One, as we've seen in Miami and Singapore. I look forward to seeing the VCARBOI shimmering under the lights on track.
Speaking of the special livery, Cash App's CMO Catherine Ferdon said: "With our co-title sponsorship of VCARB, we aim to bring the magic of Formula I to more people and make the sport more accessible.
"This digital-first livery reveal, inspired by our own Cash App Glitter Card, is another example of Cash App's differentiated approach to connecting with customers. We look to bridge the gap between diverse audiences, open pathways to fans and connect people through experiences that are unlike anything else out there.
You’ve Neva(da) seen a livery like this 🫦#F1 #VCARB #LasVegasGP pic.twitter.com/ojWt23N1bl
— Visa Cash App RB F1 Team (@visacashapprb) November 20, 2024