ING Australian Grand Prix
The Australian Grand Prix will be named the 'ING Australian Grand Prix' for the upcoming 3 years. ING also recently announced a three-year title sponsorship of the ING Renault F1 Team, World Champions and winners of the 2006 Australian Grand Prix.
Australian Grand Prix Corporation Chairman, Mr Ronald J Walker
"ING are a truly global brand with a strong Australian presence and we are delighted with our new partnership. As the first event of the 2007 season, we are able to provide ING with amazing brand exposure to over 1.5 million television viewers throughout Australia. We are proud to be aligned with such a highly regarded company."
Paul Bedbrook, CEO of ING Australia
"ING's new partnership with Formula One represents a major investment in our brand. For 60 million customers around the world, and over 2 million in Australia, ING already stands for quality financial services, but through this partnership, we plan to take this even further."
"In recent years we have dramatically grown our customer base and brand appeal and this association will help us in our drive to further strengthen our position in the Australian market. Formula One is truly an arena where the most powerful cars and the most talented drivers come together. It makes good sense for ING to be aligned with a sport that embraces such high performance and innovation."