riff_raff wrote:xpensive is correct. F1 will always do what appears to be politically correct. Sponsorship money comes out of a company's advertising budget, and not out of their engineering or R&D budget. Those advertising budget dollars are controlled by people primarily concerned with public relations and perceived corporate image, and not with impressing gearheads with their technical prowess.
I agree that marketing rules, but I beg to differ about whether the PC crew is in charge. They are not, they will play the dirtiest they can get away with.
Take tobacco sponsorship as an example. The F1's journey to east started because such countries (with Brazil where I am from included)would allow tobacco ads. Marlboro is still paying Ferrari's bill, despite not being able to showcase it's brand.