Alfa Romeo above McLaren? Well that's not right!
Let's see:
Mercedes 10/10 -- perfect brand image
Red Bull 10/10 -- perfect brand image
BWT Racing Point 10/10 -- perfect brand image
Ferrari 9/10 -- very good brand image, would be better in gloss Rosso Corsa with black wings
AlphaTauri 9/10 -- very good brand image
McLaren 9/10 -- very good brand image
HAAS 6/10 -- boring but clear
Williams 6/10 -- clear brand image, especially with "WIlliams" branding on the rear wing. The baby blue to white gradient version however was more distinctive, and Frank Williams' traditional navy blue (ala 2006-2013) would be better for building consistent team identity.
Alfa Romeo 5/10 -- what's with the white front end with black stripes, it looks dreadful. The rear of the car in Competizionie Red is nice, but the front end is typical no-creativity Sauber.
Renault 4/10 -- it's dreadful. It's not the modern RenaultSport colour scheme (of liquid yellow and metallic grey), it's not consistent with classic Renault liveries (of white, yellow and black). It's a plain, ugly nothingness with a silly fluro yellow colour that doesn't even match the team garage or uniforms.