Red Bull announce partnership with INTERprotección

Red Bull Racing has confirmed INTERprotección, the largest insurance broker in Mexico and across Latin America as its new partner for the 2021 F1 season.

Red Bull and Interprotección will reunite again in 2021 after the two companies had worked together previously as part of a three-race agreement in 2018. That time around, Red Bull teamed up with the Mexican company for the US, Mexican and Brazilian Grands Prix.

Interprotección was founded in 1978 and the company has since become the largest insurance broker in Mexico and across Latin America. The company, headquartered in Mexico City, has over 20 million individual policies and more than 5,000 corporate clients, and it recently launched its insurance digital platform that is transforming the insurtech game.

According to the agreement, the Interprotección branding will feature on the RB16B of Sergio Perez and Max Verstappen, as well as several other team assets, as the team prepares to mount a serious challenge to the dominant Mercedes AMG Petronas team in 2021.

“We’re delighted to welcome INTERprotección back into the Red Bull Racing family,” said Team Principal Christian Horner. “A few years ago, they became our first Mexican partner and we’re very proud to have them alongside us for what promises to be a fascinating 2021 season.

„ We have always enjoyed a strong following in Latin America and with the addition of Checo to our line-up we are, of course, drawing more support than ever from Mexico. It’s an exciting time for us to have a brand like INTERprotección on board,” said Horner.

Juan Ignacio Casanueva, Chairman of the Board and CEO at INTERprotección, said: “We are honored to be partners with Red Bull Racing. We share with the team the passion of taking on challenges and turning them into opportunities and triumphs and 2021 is the perfect year to evolve our strategic alliance.

„We are sure that along with Checo Pérez, whom we have championed these last 10 years, we will achieve many victories and affirm our leaderships in our own arenas.”